28 September 2023
Chryssi Zymi was double awarded at Super Market Awards 2023, Gold Award for Marketing & Communication Strategy for Kamari Campaign and Silver for the Vegan Product line. For 12 years in a row Super Market Awards highlighted the companies whose initiatives stand out for their innovation and effectiveness and respond to the new market requirements.
The gold campaign “Ftiakse me Kamari” has as main protagonist Bougatsa pie and Shortcrust Mini Bites. It elevates upon a unique feeling, the “Kamari”, that consumer receives using Chryssi Zymi’s products. The campaign was supported by tv, radio and digital communication, print ads and promotions at the supermarkets.
Silver Award refers to the Vegan Product Line that responds to the new nutritional trends. Chryssi Zymi created vegan delicious favors, certified by the Vegan Society organization.